
Peoplelink Consultants Ltd
We are committed to providing effective and environmentally friendly pest control solutions to our clients. As a Digital Marketer in our team, you’ll play a pivotal role in promoting our services, increasing brand awareness, and driving customer engagement through digital channels.
Responsibilities
As a Digital Marketer specializing in pest control, you’ll be responsible for the following:
- Develop and execute comprehensive digital marketing strategies to increase our online presence and drive customer acquisition.
- Create and manage engaging, high-quality content for our website, social media platforms, blogs, and email campaigns.
- Optimize website content and implement SEO strategies to improve search engine rankings and organic traffic.
- Plan and manage online advertising campaigns, including pay-per-click (PPC) ads, display ads, and social media ads to target relevant audiences.
- Monitor and analyze the performance of digital marketing campaigns using various analytics tools to identify opportunities for optimization.
- Stay up-to-date with industry trends, best practices, and emerging digital marketing technologies to ensure our strategies remain innovative and effective.
- Collaborate with the sales team to align marketing efforts with lead generation and conversion goals.
- Manage and maintain our social media presence, engaging with followers, responding to comments, and managing our online reputation.
- Assist in developing and implementing digital marketing budgets and plans.
Qualifications
The ideal candidate for the Digital Marketer – Pest Control role should have the following qualifications:
- Diploma in business related course Creative and innovative mindset.
- 1 year experience as a Digital Marketer
- Proven experience in digital marketing, preferably in the pest control industry or a related field.
- In-depth knowledge of digital marketing channels, tools, and techniques.
- Experience with SEO, SEM, and online advertising platforms.
- Proficiency in content creation, copywriting, and social media management.
- Strong analytical skills to track and measure campaign performance.
- Creative thinker with the ability to generate innovative marketing ideas.
- Excellent written and verbal communication skills.
- Self-motivated and able to work independently as well as collaboratively.
- A passion for the pest control industry and a commitment to environmentally friendly solutions.
- Familiarity with Upper Hill and the local market is a plus.
Interested and qualified candidates should forward their CVs to: jobs@peoplelink.co.ke using the position as the subject of the email.
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