Synnefa
Synnefa is hiring a Growth Marketer to lead digital advertising, content creation, and lead generation efforts across multiple channels. This full-time Sales & Marketing Jobs opportunity in Kenya suits professionals with 3+ years of digital marketing experience and proven expertise in managing paid ad campaigns. If you're looking for a Sales & Marketing Jobs job in Kenya that combines creative content work with data-driven performance marketing, this role offers direct impact on business growth.
📋 Job Overview
- Category: Sales & Marketing Jobs
- Job Type: Full Time Jobs
- Location: Nairobi
- Company: Synnefa
- Application Deadline: Rolling basis
- Last Updated: April 9, 2026
Growth Marketer at Synnefa – Synnefa Kenya Job Details
Key Responsibilities
- Digital Advertising: Manage Meta and Google Ads across a full funnel (awareness to conversion), including geo-targeting, creative refresh, and active engagement (responding to comments and DMs).
- Content & Distribution: Own and execute a high-volume weekly content calendar (12+ posts) across all platforms, producing both field and office-based content consistently.
- Sales Enablement: Develop core commercial materials including one-pagers, case studies, pitch decks, proposals, and expo collateral to support revenue generation.
- Lead Generation & Nurturing: Drive lead generation through campaigns, content, events, and referrals. Manage email sequences, track performance, and align weekly with Customer Success.
- Events & Campaigns: Produce and support marketing for expos and trade shows, including pre- and post-event promotion and all required collateral.
- Traditional & Digital Channels: Oversee radio, billboard, and website performance, including basic SEO, analytics tracking, and lead capture optimisation.
- Brand & Asset Management: Maintain brand consistency across all outputs, manage asset libraries, and support internal design needs.
- PR & External Visibility: Manage media relationships, pitch stories, and support employer branding, investor content, and company visibility initiatives.
- Cross-functional Execution: Work closely with commercial, customer success, finance, and country teams to ensure marketing supports business growth across markets.
Qualifications and Experience
- Diploma or Degree in Marketing, Communications, Digital Media, Business, or related field
- 3+ years in digital marketing, including at least 1 year managing paid ad campaigns (Meta Ads required, Google Ads preferred)
- Experience in B2B marketing (agritech, renewable energy, FMCG, fintech, or NGO/development); agricultural experience is a plus but not required
- Proficiency in Meta Business Suite (with verifiable ROAS), Google Ads Manager, Canva Pro, CapCut or Adobe Premiere, Mailchimp or equivalent, and Google Analytics
- Familiarity with Intercom (preferred) and AI tools such as ChatGPT, Gemini, or Claude
- Must own a personal laptop, be willing to travel for field content capture, and be comfortable working in a fast-paced startup environment with minimal supervision
🎯 How to Apply
To apply for this job please visit synnefa.breezy.hr.
❓ Frequently Asked Questions
To apply for Growth Marketer at Synnefa Kenya, you'll need a Diploma or Degree in Marketing, Communications, Digital Media, Business, or a related field. The Sales & Marketing Jobs jobs in Kenya require a minimum of 3 years in digital marketing with at least 1 year managing paid ad campaigns on Meta Ads (required) and Google Ads (preferred). You should also have hands-on experience with tools like Canva Pro, CapCut or Adobe Premiere, Mailchimp, and Google Analytics.
The Growth Marketer at Synnefa job in Kenya prioritises candidates with B2B marketing background in agritech, renewable energy, FMCG, fintech, or development sectors. You'll need proven experience managing Meta Business Suite campaigns with verifiable ROAS, alongside Google Ads Manager proficiency and analytics tracking skills. Sales & Marketing Jobs jobs in Kenya like this one also value familiarity with Intercom and AI tools such as ChatGPT, Gemini, or Claude.
In this Sales & Marketing Jobs opportunity in Kenya, you'll manage Meta and Google Ads across the full marketing funnel, produce 12+ weekly social media posts, and develop sales enablement materials like case studies and pitch decks. The Growth Marketer at Synnefa role also involves leading lead generation campaigns, managing email sequences, overseeing radio and billboard channels, and supporting events and expos. You'll work cross-functionally with commercial, customer success, and finance teams to drive business growth, and you must be willing to travel for field content capture.
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