Aminika Manpower Limited
Job Title: Marketing Executive
Job Type: Full Time
Salary Range: KSh 50,000 – KSh 100,000/month
- Develop and implement comprehensive marketing plans to attract new patients and retain existing ones in the oncology and cancer care sector.
- Collaborate with the hospital’s leadership team to define marketing objectives, set budgets, and establish measurable goals for desired outcomes.
- Conduct market research to identify patient demographics, referral patterns, and competitors’ marketing strategies, informing the development of effective campaigns.
- Build and maintain strong relationships with referring physicians, healthcare professionals, and relevant organizations to generate referrals and foster partnerships.
- Organize and participate in healthcare conferences, community events, and outreach programs to raise awareness about the hospital’s oncology services and educate the public on cancer prevention, detection, and treatment.
- Stay updated on the latest trends and best practices in oncology marketing and the healthcare industry to ensure the hospital’s competitiveness and innovation in marketing strategies.
- Collaborate with internal teams (physicians, nurses, administration) to gather insights, create marketing materials, and align strategies with the hospital’s goals.
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Proven experience (3-5 years) in healthcare marketing, specifically in oncology or cancer care settings, with a track record of successful campaigns and measurable results.
- In-depth understanding of the oncology healthcare landscape, including patient journeys, medical terminology, and key stakeholders, to develop targeted marketing strategies.
- Excellent written and verbal communication skills, with the ability to create persuasive content and deliver compelling presentations.
- Creative mindset with the ability to think outside the box and develop innovative marketing ideas.
Method of Application: Interested and qualified candidates should forward their CV to: email@example.com, using the position as the subject of the email.
To apply for this job email your details to firstname.lastname@example.org