Marketing Assistant at Kenya Tea Development Agency (MS) Ltd

Main Duties and Responsibilities

• Meeting with customers to discuss their evolving needs and assess the quality of our company’s relationship with them
• Assisting in the development and implementation of new sales initiatives, strategies and programs.
• Organizing marketing campaigns to promoting product awareness
• Assisting in establishing and adjusting selling prices by monitoring costs, competition, and supply and demand.
• Preparing periodic sales activities and strategy reports for senior management.
• Evaluating information based on marketing surveys on current and new product concepts.
• Collaborating in operational sales as required
• Providing information to relevant parties on development of future business growth
• Responsible for achieving the Sales and Marketing Plan targets.
• Assisting in rolling out marketing strategies set by the company.
• Assisting in the development, implementation and operationalization of key sales and marketing templates, systems and processes
• Assist in innovation of new products to attract additional clients and increase market share
• Ensuring sales performance targets are met to generate income for the company
• Assist in preparation of and presentation of proposals to potential clients to provide information on the organization’s products and services
• Defining, implementing and tracking the social media strategy and related KPIs
• Assisting in defining and implementing sales governance by putting in place weekly and monthly sales status follow ups and reports to ensure proper tracking of sales and marketing activities.
• Reviewing comments from customers on the products and services and taking corrective action to ensure customer retention
• Act as a role model for the company’s ethical standard of conduct
• Supporting customer training and consulting in areas of expertise when called upon to.
• Supporting in development and execution of monthly and annual budgets,
• Offering aftersales services to clients
• Assist in creating and preparing all advertisements related to CFS business

Knowledge and Skills Required:
The job holder must possess;

• Bachelor of Commerce (Marketing / Business Development) or equivalent
• Minimum of 5 years of experience of sales & marketing in CFS/Dry Port/Container Terminal.
• Knowledge of Clearing and Forwarding, Warehousing &Transport
• Should have thorough knowledge of the relevant industry/sector as well as knowledge of regulatory requirements affecting the relevant sector
• Must demonstrate ability to handle multiple and conflicting priorities, and work under strict deadlines.
• Should have strong analytical skills and be result oriented
• Must have high standards of integrity and ethical practice
• Must be capable of functioning effectively both as a team player and a team leader
• Clean driving license as an added advantage
• Should have problem solving and decision-making abilities
• Should be an effective communicator with the ability to handle both internal and external communication
• Should demonstrate ability to identify and respond to risk areas within the department
• Should have effective people management and conflict resolution skills