Assistant Social Media Specialist at Kilimall

Responsibilities

• Create engaging content for social media platforms (posts, tweets, images, videos, stories).
• Schedule posts using tools like TikTok Business & Meta Suite for consistent content delivery.
• Monitor social media conversations about the brand and report trends, feedback, and insights.
• Analyze social media metrics (engagement, reach, follower growth) and prepare performance reports.
• Research social media trends, best practices, and new features to stay updated.
• Coordinate social media campaigns with the marketing team, graphic designers, and stakeholders to ensure brand consistency.
• Curate relevant content from other sources to keep social media channels active and diverse.

Qualifications & Experience

• Bachelor’s degree in Marketing, Communications, or a related field.
• Strong knowledge and understanding of various social media platforms (such as Facebook, Instagram, Twitter, Tik Tok, etc.).
• Strong creative and storytelling skills with the ability to develop engaging content and compelling brand narratives.
• Excellent written and verbal communication skills.
• Proficiency in analyzing social media metrics and performance data to track the effectiveness of campaigns, identify trends, and make data-driven decisions for optimization.
• Willingness to adapt to changes in social media algorithms, platform features, and industry trends