Marketing Assistant at Springboard Capital Limited

JOB SUMMARY

Springboard Capital Ltd is seeking to hire a Marketing Assistant Reporting to Marketing Manager. The job holder will be responsible for content, quality, design and style of the Springboard’s website, intranet and social media platforms, to ensure adequate online representation of the organization and assure adequate communication and interaction with clients and stakeholders. This position will be based at our CPA Branch.

RESPONSIBILITIES 

• Assisting in developing, designing and maintaining the organization’s Internet website, intranet website and social media sites.
• Assist in tracking and analyzing web traffic statistics for periodic reporting and review of content effectiveness.
• Preparing posting and awareness creation plan for the Springboard WhatsApp Broadcast community and post/engage with the registered members.
• Regularly update the websites and social media channels- channels.
• Track website traffic and analyze page hits.
• Making calls and following-up on customer enquiries and leads generated below 100k
• Collaborate with internal teams to optimize user experience.
• Develop and Implement a daily posting plan for the Business WhatsApp Status
• Advise on emerging technologies and adoption into the organization.
• Undertake training of staff on use of the social platforms.
• Provide support in roll out of new applications.
• Any other duty – as may be assigned from time to time.

DESIRED SKILLS AND QUALIFICATIONS

• Holder of a Bachelor’s Degree in Business Related course (Marketing Major) from a recognized institution.
• Certification in digital marketing or content writing will be an added advantage
• At least 1-2 years of working experience in a similar role.
• Professional qualification in marketing will be an added advantage